"While we continue to believe HD DVD is the best format for consumers, based on its technological advancements and the value and quality inherent in our player offerings, recent market developments have led us to the decision to choose new and different paths," said Yoshi Uchiyama, Group Vice President of Toshiba's Digital A/V Marketing Group.
In an effort to contribute to the sound development of the audio-video market and bring the full benefits of new digital technologies to consumers, the company will shift its resources into the creation of new business strategies that leverage the vast technological resources of Toshiba.
Furthermore, Toshiba will remain committed to standard DVD business, and the company will continue to market their leading line-up of DVD players.
Ongoing Customer Commitment
Dedicated to customer support, Toshiba will continue to provide full product support and after sales service. Customers can contact, 1-888-MY HDDVD (1-888-694-3383) for answers to general questions and operational assistance for HD DVD.
About Toshiba America Consumer Products, L.L.C.
Toshiba America Consumer Products, L.L.C. is owned by Toshiba America, Inc., a subsidiary of Toshiba Corporation, a world leader in high technology products with subsidiaries worldwide. Toshiba is a leading manufacturer of a full line of home entertainment products, including flat panel TV, combination products and portable devices. Toshiba America Consumer Products, L.L.C. is headquartered in Wayne, New Jersey. For additional information, please visit www.tacp.toshiba.com.
HD DVD and DVD are trademarks of DVD Format/Logo Licensing Corporation.
SOURCE Toshiba America Consumer Products, L.L.C.
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